Strategic Plans

Strategic Investment Plan

Banana Industry Strategic Investment Plan
The 2014-2019 Strategic Investment Plan (SIP)

The current Strategic Investment Plan (SIP) for the banana industry (2014-2019) was developed by industry and Horticulture Australia Limited (HAL) in July 2014 and sets out the industry’s strategy and objectives for the investment of about $7 million annually in projects funded by grower levies and matched R&D funds. 

To see a copy of the plan, follow this link: Banana Industry Strategic Investment Plan.

Plan objectives

The three main objectives of the SIP are:

Objective 1

Maintain a consistent and quality supply of Australian bananas whilst achieving a 5% productivity gain by 2018/19 by:

  • Improving production per unit of input; and/or
  • Reducing production and supply costs per unit of marketed product
Objective 2

Increase demand for Australian bananas by:

  • Increasing the value of the banana category by $10.2m per annum
  • Maintaining bananas’ #1 fruit status
Objective 3

Improve industry capacity and R&D adoption; and demonstrate ROI of levy investments by:

  • Engaging >50% of production acreage in the technical update series
  • Increasing participation in Banana BMP to >50% of production area and continuously increasing adoption of best management practice across the industry
  • Achieving a ROI of banana industry R&D levy funds of 4.1:1 over the life of the plan.
Revision of the SIP for 2017-2021

Although the current SIP 2014-2019 was finalised in 2014, TR4 and other events have happened since. Horticulture Innovation Australia (HIA) is revising the Plan and has employed a consultant to draft a new one. The ABGC is currently assisting HIA in this review and consultation is currently underway with Industry and the Strategic Investment Advisory Panels.

The two main functions of the plan are to ensure levy investment decisions align with industry priorities; and to assist in the prioritisation and implementation of R&D and marketing programs.

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